Sublimation printing is a process that is enjoying immense popularity among end users, whether at retail or among wholesale clients. However, for decorators looking to make a foray into offering the process, there are some variables that can make the difference between success and failure.
Know your substrate. Dye sublimation, or DS, must be applied to polyester-based goods. The process will work on blends, but remember that if the garment is a 50/50 blend, then 50% of the ink will not saturate 50% of that garment. This results in a lot less color.
Know your equipment. Investing in dye sublimation paper has an upfront equipment cost. Inks, paper, printer and heat press are the four main components. Some companies focus on supplying those key things for startup businesses. Inks, paper, and the printer all need to be in a temperature-controlled environment. There are many heat press types and sizes. Know your target market so you can work with someone to select the best equipment.
Know the pressing variables. Sublimation printing have a good quality-control standards in place to avoid mistakes because they can get costly. Time, temperature, and pressure are the three main heat-pressing variables.
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